Folketinget har vedtaget en række ændringer af markedsføringsloven, der betyder store bøder for overtrædelser af loven samt nye regler for markedsføring over for børn og unge. Danske Medier har udgivet en orientering på området.

IAB Europe has released a Guide to Native Advertising to provide up-to-date information on Native Advertising formats, placements, and best practices so that buyers can ensure effective campaign delivery. The Guide also explores how Native will be key to growth in other digital channels and holds a number of case studies to show real-life examples of Native in action