IAB Tech Lab Releases Content Taxonomy 3.0 to Enable Contextual Targeting for CTV & Expands News Categories

Content Taxonomy 3.0 Improves the Ability to Identify News Categories and Target CTV, Podcasts, Games, and Mobile Apps Content: Standard Available for Comment for 30 Days. To review the proposed standard and provide feedback, please go to: https://iabtechlab.com/standards/content-taxonomy/