Jakob has 15 years of experience working in the digital marketing landscape, and has been following the development of the industry first hand. 

Starting in the media agency arena and moving into the client side, holding roles as Digital Manager for Coca-Cola in the Nordic region & Head of Communication for Playstation in Nordics and Baltics. Now working as an independent consultant helping brands refocus on quality in media, namely attention and climate impact in marketing – the two major agendas of today’s digital industry.